VI Yachts.com

www.viyachts.com Client is the second largest yacht charter broker in North America. Project: New site design and development, content copywriting, full organic SEO optimization. Obstacle: The client's original site had been "black hatted" by Google.

 

We needed to develop a new website presenting most of the old site's inventory without being punished for "mirrored content" by the search engines. The client wanted a totally "organic marketing strategy" for the new site. Traffic generation was initially provided via Feature Pages. Link building is ongoing. A robust PPC campaign continues to promote the old site. (more to come on the VI Yachts Campaign?) View website